Best selling author, entrepreneur, and agent of change, Seth Godin, recently launched his eBook What Matters Now.
"Now, more than ever, we need to shake things up. Now, more than ever, we need a different way of thinking, a useful way to focus and the energy to turn the game around.", writes Seth Godin in his blog. So in What Matters Now, he has got over 70 big thinkers to share an idea each for all of us to think about (and do) in the new year.
Featuring names like Tom Peters, Elizabeth Gilbert, Guy Kawasaki, and Kevin Kelly, the eBook is embellished with pearls of wisdom. Some of my favourites are:
"Forget about working on your weaknesses - Focus on supporting your strengths. The beautiful thing about being on a team is that, believe or not, lots of people love doing the things you hate. And hate doing the things you love. So quit diligently developing your weaknesses. Instead, partner with someone very UNlike you, share the work and share the wealth and everyone's happy." - Marti Barletta on STRENGTHS.
"Stop waiting around for bosses and companies to get better and complaining about how you are treated. Build the skills - and use them - that will permit you to create the environment in which you want to live." - Jeffrey Pfeffer on POWER."Never tell a lie. Credibility is everything for an evangelist. Tell the truth - even if it hurts. Actually, especially if it hurts." - Guy Kawasaki on EVANGELISM.
"A winning business understands that to gain a customer it must first be willing to lose a customer. Costco wins customers by losing customers. Its membership model shuns consumers not willing to pay the yearly membership fee. Its broad but shallow merchandise mix turns off consumers wanting more choices. Costco makes deliberate sacrifices because its customers will also make the deliberate sacrifices in exchange for lower prices." - John Moore on SACRIFICE.
"The 21st Century challenge for education is to integrate learning into the growing richness of digital life where students are active and engaged every day. The Internet is where they already enjoy autonomy, where they see themselves as doers. As students realize that the tools for living are the same for learning, they will naturally expand the range of things they can do." - Dale Dougherty on .eDO
"Don't worry too much about getting things done. Make things happen." - Gina Trapani on PRODUCTIVITY.
"Get hungry - hyena hungry. Get fired up. Find your backbone, and your wings. Flap 'em. It's the only way you'll be able to fly." - J.C. Hutchins on GUMPTION.
Thought-provoking, motivating, and inspiring, this eBook could be an invaluable guide for your year ahead. Download the free copy here and have a wonderful 2010!
